Sunday, June 1, 2008

On Memes and Brand Recognition




Every business needs a meme, or character that when you see it, you immediately think of the company it represents. Think Tony the Tiger, Mickey Mouse for Disney, or the Aflac duck. Logos used to be the all-important must-have for businesses; today it's memes. Only a few organizations use memes. Now would be a good time for your company to get one, too. Who knows? Your next company representative may be a stuffed animal. Need advice on how memes can increase your brand recognition? Shoot me an email at wlb.creativemarketing@gmail.com or visit our site WLB Enterprises.

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